Innovation-driven companies face the communicative challenge of making topics such as Industry 4.0, digital transformation or smart city tangible for their customers. The vision of the future is therefore becoming increasingly important in brand communication: the brand is becoming a projection screen for inspiring future worlds.
Archives: Projekte
Efficiency with a new look
How can customers understand and experience the promise of greater efficiency? This was the challenge posed to us by the technology manager CHG-MERIDIAN. A highly complex task, because the company is shaping the digital transformation throughout the world with financing and technological consulting. Together we developed a convincing brand identity and present it on the new corporate website.
Clarity through reduction
How do you show components and systems that are not visible? How do you arouse curiosity for complex technology? And how do you make their significance for the mobility of the future tangible? For our client Bosch, we were able to answer these questions quite clearly: by reducing them to the essentials.
Information, fascination, emotion: The Christophorus
The Porsche brand is a design icon. But it is not only the vehicle design that impresses with its elegance and exclusivity; the Christophorus customer magazine also impresses with its experience and extravagance.
Tailor-made – a book on seating culture
The eventful history of RECARO clearly and strikingly tailored, in five chapters, three dossiers and additional features. “Seating in motion” on more than 350 pages.